Platform-Wide Influencer Pool
Influencer profiles live in one platform-wide pool that every brand accesses. Review a profile, its connected social accounts and rate card to find the right fit for your campaign.
One shared, platform-wide pool
The influencer pool doesn't belong to any single brand — every brand on the platform sees the same influencer profiles. A brand can't create, edit or delete an influencer profile; it belongs to the influencer.
Connected social accounts
An influencer can connect their Instagram, TikTok or YouTube account to the platform. Once connected, account details are verified against that platform and shown on their profile.
Add your own private notes
You can add brand-private notes and a relationship status for any influencer in the pool. Those notes are visible only in your own brand account, never to other brands.
Rate card visibility
You see each influencer's current rate card; once you send an invitation, that rate is locked into the campaign as a snapshot. Contact details and notes are shown based on your permissions.
Key features
- One influencer pool shared by every brand on the platform
- Instagram, TikTok and YouTube account connection and verification
- Add brand-private notes only your own account can see
- Compare current rate cards
- Influencer profiles stay entirely under the influencer's own control
Frequently asked questions
Can I add an influencer to my own brand's private pool?
No — the influencer pool is platform-wide and every brand uses the same one. You can, however, add private notes about an influencer that only your brand account sees.
How is a connected social account verified?
The influencer connects their Instagram, TikTok or YouTube account to the platform, and the connection goes through that platform's own verification flow.
Can a brand edit an influencer's profile?
No. Profile information is managed by the influencer themselves; as a brand, you can only add your own notes and relationship status.
Related features
- Campaign BriefsWrite, approve and publish the briefs that anchor your influencer campaigns, all in one flow. Role-based permissions make it clear who can do what and when.
- Invitations & ApplicationsInvite influencers to your campaigns directly, or publish your brief and receive open applications. Either way, you review, decide and keep the agreed terms protected.